Urban Attitude

Funky and hip by nature, Urban Attitude is the one-stop shopping mecca for everything awesome you never knew you needed. The giftware retailer opened this store, their newest location, at the Highpoint Shopping Centre outside Melbourne, Australia. The design compliments the award winning branding concept by Fabio Ongarato.

*This project had not been realized by the time my working visa in Australia expired. I was part of the team during the original meetings, research, and conceptualization stages. During this period up until I departed, I was present at client meetings, recorded minutes, sourced materials and created schedules, and aided in visualization through models and Photoshop renderings.